Category: Marketing

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Digital Transformation


Top 4 SEO boosting plugins for your Asset Management site


Elly Brookfield on August 17, 2017

With Asset Managers fighting for search engine result space - plugins that promise to boost SEO are worth reading about. Here are the best we've seen.

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Marketing


Digital Marketing news of the week 10-7-2017


Elly Brookfield on July 10, 2017

Hear all the latest headlines from the Drum, Econsultancy and MarketingTech, fresh off the press. Get your digital marketing news fix here.

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Analytics


Is marketing automation still relevant in 2017?


Elly Brookfield on June 14, 2017

What relevance does marketing automation have in our business lives today? Do we need it? What will 2017 bring us in the marketing automation arena?

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Marketing


Top three digital marketing stories of the week


Elly Brookfield on May 04, 2017

From the International Business Times, Econsultancy and Marketing Week, get the latest Digital Marketing stories for the last week here.

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author

Digital Transformation


Microsites – the vintage marketing tool making a finserv comeback


richwatts on April 25, 2017

Microsites are the new black for Finserv companies looking for an SEO boost. Here's how your company can use this marketing tool to your advantage.

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Digital Transformation


Digital marketing stories of the week


Elly Brookfield on April 04, 2017

Top digital marketing stories of the week: from epic failures in mobile UX, to CMOs unprepared for more tech, all the way to Google's terror ads threat.

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Marketing


How to Make Content Both SEO and User Friendly


Elly Brookfield on March 08, 2017

It often seems like an impossible task for marketers, to make content that's both readable and SEO friendly - but we assure you, it can be done!

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Analytics


Does Automated Marketing Mean Less Marketers?


Elly Brookfield on March 08, 2017

Robots are coming for our marketing jobs. Is it time to switch professions and submit to our robot rulers? Or is it all just a myth?

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Analytics


Why the world needs a new automated marketing service


Elly Brookfield on February 24, 2017

The majority of us have used automated marketing before, but as an expensive and often difficult process, is it time to try something new?

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